Being based on the fact that a main objective of getting a loan is implementation of the desire, we have created an advertising campaign under the name "Ürəyindən keçənlər üçün"
Expressbank had entrusted us with developing the advertising company in connection with its micro loans. Our main objective was to emphasize an opportunity of getting a loan by any business owner.
We tried to show all the pleasure from the campaign, providing the beginning of payment on loan in two months after its taking on.
We developed the concept of "Novruz Sevincini daha çox yaşa". Therefore, we emphasized that the joy of Novruz Holiday is supported by the new possibilities that Kapital Bank offered its clients.